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Targeted advertising in Tashkent

We set up and run paid social so you know what every lead costs. No reach for the sake of reach, and no beautiful reports about nothing.

Our approach

Media plan, creatives, launch and daily optimisation with reporting on cost per lead.

Paid social is the fastest way to test whether your offer works. Advertising doesn't create demand out of thin air — it amplifies what's already there. If the product and the offer are strong, traffic produces leads in the first week. If they aren't, you find that out cheaply, and that's a useful result too.

So before launching we always look at where the ads point. Sending paid traffic to a profile with no prices, or to a site that takes eight seconds to load, is the most expensive way to burn a budget. Sometimes the honest answer to "set up ads for us" is "fix the landing page first".

What the work includes

Media plan

Calculated before launch: what budget, which audiences, the expected range for cost per lead and what would move it.

Audiences and segments

Segments by interest, geography and behaviour, plus lookalikes and retargeting for everyone who has already touched the brand.

Creatives

Several banner and vertical video variants for different pain points, so there's something to compare — not one "nice picture".

Launch and testing

We start with a test set, cut weak groups on data rather than instinct, and scale whatever produces leads.

Daily optimisation

We check the account every day: bids, frequency, creative fatigue. Unattended advertising gets more expensive within a week.

End-to-end analytics

We connect click, lead and sale, so we can report cost per customer and not only cost per enquiry.

How we work

01

Landing review

We check where the traffic will go and say plainly if the site or profile needs work first.

02

Media plan and access

We agree budget and expectations, then set up the ad account, the pixel and analytics goals.

03

Test launch

The first two weeks test hypotheses: audiences, offers, formats. We gather the data decisions need.

04

Scaling

We push what pays off, add retargeting, and replace creatives as they burn out.

How pricing works

We charge for the work, and you pay the ad budget to the platform directly — so you always see how much went to advertising and how much to us. Our fee depends on the number of directions and the size of the budget.

If you have an in-house marketer

One-off setup

We build the account, audiences and first campaigns, then hand them over with instructions.

Main format

Setup and management

Full cycle with daily optimisation, creative refresh and a monthly report.

One-off

Audit of existing ads

We review your account and show where the budget leaks. A short standalone piece of work with a written conclusion.

Who it fits

Frequently asked questions

What budget do we need to start?

It depends on the niche and the competition, but the principle is the same: the budget has to reach a statistically meaningful sample. If it covers twenty clicks, no optimisation is possible — you simply won't learn what worked. At the brief we name a realistic minimum for your sector honestly, even when it's higher than you hoped.

Do you guarantee a cost per lead?

We give a range based on data from your niche and refine it after the first two weeks of testing. Guaranteeing an exact figure before launch isn't possible — it depends on season, competitors and landing page quality. Anyone who guarantees it usually prices that risk into their fee.

Whose ad account is used?

Yours. We work through access, not through our own account. That means all statistics, audiences and algorithm learning history stay with you even if we part ways. Accumulated audiences are an asset you don't want to lose when changing contractors.

What if the ads don't produce results?

During the test phase that can happen, and we look into why: a weak offer, the wrong audience, a problem on the landing page. If the root cause is the product or the price, we say so directly — continuing to pour budget in would not be fair to you.

Do you work with Google Ads and Yandex.Direct?

Yes, but we bring them in when there's search demand — for services where people explicitly search to buy or order. For many niches in Uzbekistan Instagram still delivers a cheaper lead, so we don't push channels just to widen the invoice.

Let's start

Book a free
consultation

We'll go through your situation and propose a plan — free, in 30 minutes.

We reply within one business day.